Pay Per Click Training
Google AdWords Training
Are you looking to manage your Pay Per Click Campaign in-house but want some expert tuition and guidance on the best approach? Our Google qualified professional staff run PPC training courses that teach you the best campaign and ad group strategies to employ as part of your paid search engine marketing.
PPC Training Course Outline
Frequency: PPC training courses are monthly
Duration: Tuition starts at 10:00am and finishes at 04:30pm
Venue: Wokingham, Berkshire
We cover the following topics:
- Introduction to PPC Concepts
- Keyword Reaserch and Analysis
- Evaluating Markets and Competition
- Optimising PPC Campaign Structure
- Ad Group Optimisation for Quality Score and Ad Rank
- Effective Ad Text Copywriting
- Important Factors for Landing Page Quality
- Testing: A/B Split and Multi Variate
- Interpretation of Results: CTR, Conversion and ROI
- Best Practice Tips and Tricks for our Google Qualified AdWords Specialists
Onsite PPC Training
We are able to offer complete tailored pay-per-click training courses for your company run on-site where there are 5 or more delegates. Additional details on request.
Please contact us for further details about the availability and pricing of our PPC training courses.
