Mobile PPC advertising has been updated. Now site links will be chosen by the advertiser and the user can scroll through them. However, what impact will this have on PPC advertising for mobile devices? How will your advertisements change and how can you best optimise your mobile pay per click advertisements in order to make the most of these changes?
The Rising Trend Of Mobile Devices
Many people use mobile devices such as a Smartphone on a daily basis. In fact 73% of consumers now use the internet on a mobile or tablet device. So if you aren't considering mobile devices in your pay per click advertising you could be missing out on sales.
If you're interested in incorporating mobile PPC to your search engine marketing campaign, give the friendly team of PPC experts at PPC Junkies a call today on 0845 373 0596.
The Updates To Sitelinks
65% of Smartphone users expect to get information from their mobile device immediately. With these changes to sitelinks, they become tappable. This means that people can access specific pages directly from the Ad. Allowing them to access information quickly without having to click multiple links on your website.
These tappable sitelinks can be scrolled using the swiping motion that many Smartphone users are familiar with when using their Smartphones. As such it is very important that you take full advantage of these recent changes.
What Do These Changes Mean For You As An Advertiser?
As an advertiser you can direct users to different areas of your website from your advertisements; directing them to pages that might interest them. For example, if your user searches for your store, curious as to what hours you are open. With the new tappable sitelinks it's easier for potential customers to visit more relevant parts of your website.
Unlock The Power Of Mobile PPC With Help From PPC Junkies
If you're searching for a professional PPC management service to unlock the power of mobile PPC, speak to the PPC experts at PPC Junkies.
The world of PPC advertising is very competitive; in order to succeed you may find yourself in need of a professional PPC agency that is skilled in the area of mobile pay per click advertising. PPC Junkies have the skills required to transform poorly optimised pay per click advertising campaigns into refined mobile PPC campaigns.
Give Our Team A Call Today
Thanks to our skills, commitment, expertise and dedication; we have the skills necessary to turn your campaign into a success.
If you're interested in a mobile PPC management service from the PPC experts at PPC Junkies, or if you have any questions regarding mobile pay per click advertising, please feel free to call our friendly and dedicated team of PPC experts on 0845 373 0596.
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